Get a single, unified view of your customers
According to Gartner, poor data quality can cost you up to $14 million a year!
Enhance data quality – Switch to a complete 360° data solution
Actify’s Customer 360° breaks down data silos by pulling, analyzing & unifying data from all sources to form a single view of the customer.
Your customers interact with your brand in many different ways and for various reasons such as profile updates, order processes, support call tracking, website navigation, etc.
Customer 360° helps you overcome the difficulty of accessing all the fragmented data and combining it to get a single view of your customers’ interactions.
Deliver personalized customer experiences by understanding customers buying behavior, their preferences, future needs, etc.
Take the next best action
Always be on top of the activity and manage the next actions by aligning your marketing and sales strategies with predictive analysis.
Boost loyalty by recommending the right products or services at the right time with the knowledge of your customers’ history, interests, and pain points.
Empower your organization
Empower teams to collaborate with each other, become efficient, and deliver a loyalty-building customer experience.
Unique customer profile
Define your customers by selecting different parameters such as their interests, buying patterns, purchase preferences, etc.
Integrated view of the customer
Get an integrated view of all your customers across transactions, interaction, feedback, social, etc.
Get a clear picture of customers’ behavior. Use the data collected to predict customer behavior and take actions such as cross-selling, up-selling, churning, etc.
Operational Insights for Each Department
Give your teams the right tool they need to deliver the best customer experience.
Leverage integrated data to create personalized customer
Journeys. Monitor customer trajectory real-time in real-time and pivot go-to marketing strategies.
Empower sales teams to close deals faster with prediction tools and the ability to configure, price, and quote deals. Emphasize team-wide insights to review sales strategies.
Provide valuable support to customers using all the data collected in one place.
Solve problems faster and extend an all-digital, end-to-end customer experience.
- Pre-built configurable connectors to all databases for data integration and synchronization
- Scheduled batch and near-real-time updates from all source systems
- A robust workflow-based master data management solution
- Flexible user interface for data stewards to view and manage customer hierarchies
- Extensive dashboards for cross-selling effectiveness, communication management, customer profitability, and other use cases
- Machine learning models for cross-selling, up-sell, next-best-action, fraud triggers, etc.
- A secure easy-to-use API framework for other applications to access the customer 360° and household data
By establishing a single source of truth, Customer 360° gives everyone in your organization the ability to make faster, better, and smarter decisions.
Customer 360° integrates sensors, systems, and applications that are generating data every second to create a combined view of every customer.
By centralizing data across the organization, and simultaneously distributing it to every application or system, Customer 360° helps reveal new insights to build new revenue sources.
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